Broadcast Video
Some of the latest examples of video produced for local or national TV media buys.
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Featured: POLARIS OFFICE – Crying Millenialls
Situation: Polaris Office, a competitor to MS Office, is woefully behind the leader in brand recognition, customer engagement, and sales.
Task: Engage millennials with honesty and humor to bolster the client’s recognition and brand presence among that age group.
Action: Write, shoot, edit, and traffic 3 broadcast spots for a national TV ad campaign highlighting the benefits of the software, while keeping young audiences engaged.
Result: Massive uptick in brand recognition among respondents in the targeted demographic, jump in downloads and trials. Re-engagement with client the following quarters.
EVIVA 2017 Broadcast Campaign:
Taco Del Mar 2017 Broadcast campaign: