My Journal

Broadcast Video

Some of the latest examples of video produced for local or national TV media buys.

Featured: POLARIS OFFICE – Crying Millenialls

Situation: Polaris Office, a competitor to MS Office, is woefully behind the leader in brand recognition, customer engagement, and sales.

Task: Engage millennials with honesty and humor to bolster the client’s recognition and brand presence among that age group.

Action: Write, shoot, edit, and traffic 3 broadcast spots for a national TV ad campaign highlighting the benefits of the software, while keeping young audiences engaged.

Result: Massive uptick in brand recognition among respondents in the targeted demographic, jump in downloads and trials. Re-engagement with client the following quarters.


EVIVA 2017 Broadcast Campaign:


Taco Del Mar 2017 Broadcast campaign:

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